Blog

Approfondimenti, case study e novità sul metodo BOSS per gestire, far crescere e innovare il tuo salone.

Corporate Culture

Brand Strategy for Salons: How to Build an Identity Clients Won't Forget

Your salon isn't just a place where hair gets cut: it's an identity that clients need to recognize, remember, and choose. Here's how to build it with method.

Leggi l'articolo
Management

Upgrade to Expert: the management software that really works for you

Discover why upgrading to GoWeb Expert isn't an extra expense, but the most concrete way to grow your salon without adding more hours to your day.

Leggi
Management

Fiscal Mentorship: the salon that pays less tax (legally)

Taxes aren't something you just endure, they're something you manage. Discover how a fiscal mentorship path can turn your salon's revenue into real profit.

Leggi
Management

GoCash: the drawer that never gets it wrong (and takes one worry off your daily list)

Balancing the till every evening shouldn't be a nightmare. Discover how GoCash makes cash digital, precise and audit-proof.

Leggi
Corporate Culture

BOSS Summit 2026: why your salon can't afford to miss it

A single day that can change your salon's entire year: numbers, strategies, and real conversations with people facing your same daily challenges. Here's why you should mark BOSS Summit 2026 on your calendar.

Leggi
Products

Discover the new feature to create personalized landing pages

GoWeb Landing Page Console: create personalized landing pages for every advertising campaign of your salon.

Leggi
Interviews

How to improve your salon's numbers? Cristiano Braggion tells us.

The interview with Cristiano Braggion, author of “The Code of the Extraordinary Hairdresser” and co-founder of Boss.

Leggi
Insights

Cost of products used and profit margin: how to avoid an empty till

Why correctly calculating the profit margin on the cost of products used is crucial for a salon's sustainability.

Leggi
Insights

Personalized consulting service: discover our added value

Why data analysis is the engine of Boss consulting and how tailored support makes the salon grow.

Leggi
Insights

Management Software, a growing market – data and forecasts for 2023

The digitalization of Italian SMEs and the growth of the management software market: data and opportunities for salons.

Leggi
News

Join our exclusive event for your 2023 marketing campaigns

An event dedicated to digital communication and GoWeb landing pages to create effective marketing campaigns.

Leggi
Case Study

G&G Parrucchieri increases average revenue with GoWeb

How the Milanese salon G&G Parrucchieri increased average revenue thanks to GoWeb and the Exclusive program.

Leggi
Case Study

Case study: Shine Total Beauty by Morena Gasperina

The story of Shine Total Beauty in Domegge di Cadore and how Morena Gasperina improved her salon's numbers with Boss.

Leggi
Case Study

Relife increases revenue & average ticket with the Exclusive program

Relife salon in Oleggio regained control of expenses & renewed its team thanks to the Exclusive program.

Leggi
Case Study

Lady B increases revenue and customer base with the Exclusive program

How the Roman salon Lady B reorganized its business and achieved concrete results thanks to the Exclusive consulting program.

Leggi
Products

Go Manager App – Go Booking

The Go Manager and Go Booking mobile apps: cutting-edge tools for the salon team and for end customers.

Leggi
Insights

Boss Services and Products

Not the typical hair salon management software company: Boss is a master of method, not just software.

Leggi
Interviews

Boss Method: the new era of hair salons

Interview with CEO Cristiano Braggion on the Boss Method and the 360° service that makes salons extraordinary.

Leggi